"Agenda Sport Marketing was selected from a variety of worthy applicants because of their knowledge of our city and their extensive work in the sport marketing field, as well as their full and immediate understanding of the vision we had for this facility. We knew that they would provide the personal service and attention to detail that this effort required, ad they have exceeded our expectations. They have gone beyond just carrying out the mandate we provided; instead, they have been real partners in this enterprise, offering insights and valuable suggestions for new approaches at every step along the way. They have proved invaluable in our sponsorship sales campaign."
Bruce Lantz
Mayor, City of Fort St. John
Speaking to Agenda leading the Naming Rights Project of Fort St. John's Pomeroy Sport Centre
"Agenda Sport Marketing has been and continues to be a tremendous addition to our team. Their creativity and vision have not only contributed to the overall success of the Red Bull X-Fighters debut in Calgary, but have also played a role in increasing the profile of the Red Bull Brand in Canada. Agenda's passion for sport is obvious and we look forward to our continued relationship as we build the national and international audience of adrenaline sports fans."
Mike Cornwell
Director, Sales & Marketing, Red Bull Canada
“We’ve had the pleasure of working with Agenda over the past three years on the activation of our partnership with the Canadian National Speed Skating team. Together, we’ve build a solid and strategic plan that demonstrates Intact’s commitment to the team – and to growing the sport of speed skating in Canada – in a fun and meaningful way. Agenda brings creativity, passion, and an expertise in sport marketing that has truly helped us bring our sponsorship to life."
Luisa Currie
Vice President, Sales and Business Development, Intact Insurance, Western Division
“Russell Reimer and Joan Hall have facilitated multiple
workshops on sponsorship and athlete branding to BC's top athletes over the
past few years, namely at the 2009 & 2011 CSC Pacific Athlete Advance.
Their approach has always been fresh, athlete-centred and expert-driven,
which is crucial when working with a younger generation of athletes who want to
be on the cutting edge. For BC's best athletes, we only bring in the best
presenters and we are confident that the level of credibility and
professionalism that Agenda brings to the table is unparalleled in
Canada."
Andrée-Anne Leroy
Canadian Sport Centre Pacific, Manager, Life Services
"There are a lot of agencies and marketing
groups using the same ideas. Agenda is not one of them. Recent
examples would include figuring out the contest rules for a very cool
user-generated content sport property, charitable receipt eligibility for a
nationwide sport member's initiative to improve the game, an educational
initiative requiring an extensive lobbying effort, and assisting them to
demonstrate their skill in finding the perfect Olympic athlete to deliver on a
corporate objective."
Jolan Storch
Partner, Macleod Dixon LLP
“As the Event Manager at Canada Olympic Park, I
have had the pleasure of working with Agenda Sport Marketing on several winter
sporting events. Their commitment to sport, tourism and athletes makes them a
perfect fit with our organization. Our need for support when it comes to
securing supplementary funding for events like the Burton Canadian Open and our
snow and track World Cups keeps us in constant contact. Their name really does
capture their mission perfectly.”
Chad Hason
Event Manager, WinSport Canada (Formerly Calgary Olympic Development
Association)
"Russell Reimer was instrumental in working
with Travel Alberta and TransRockies to drive destination branding through
effect event communications. Russell and the Agenda team understand the power
of destination marketing, and how to deliver strong destination brand messaging
in an effective and authentic way."
Aaron McConnell
Event Director, TransRockies Inc.
"As volunteer Vice-Chair of Marketing and
Communication for the Organizing Committee Calgary, Russell Reimer has been a
tremendous addition to our team. His creativity and vision have not only
contributed to the overall success of the World Cups and World Championships
that we have produced, but have also played a role in increasing the profile of
the sport of speed skating. Russ’s passion for sport is obvious through his
contribution to this volunteer organization."
Alice Humeny
Chair, Long Track Speed Skating World Cup Organizing Committee Calgary
“Colin, thank you for your experience, expertise, and professionalism. You
took the time necessary to truly understand the reasoning behind our firm's
sponsorship initiative, and helped narrow the field of athletes for us to consider.
In the end, both our athletes won gold, and our firm and our athletes enjoyed
the journey together!"
Russ McKay
Business Developer, McLean & Partners Wealth Management Ltd.

