”Colin, thank you for your experience, expertise, and professionalism. You took the time necessary to truly understand the reasoning behind our firm's sponsorship initiative, and helped narrow the field of athletes for us to consider. In the end, both our athletes won gold, and our firm and our athletes enjoyed the journey together!"
Russ MacKay
Business Developer, McLean & Partners Wealth Management Ltd.
“We’ve had the pleasure of working with Agenda over the past three years on the activation of our partnership with the Canadian National Speed Skating team. Together, we’ve build a solid and strategic plan that demonstrates Intact’s commitment to the team – and to growing the sport of speed skating in Canada – in a fun and meaningful way. Agenda brings creativity, passion, and an expertise in sport marketing that has truly helped us bring our sponsorship to life."
Luisa Currie
Vice President, Sales and Business Development, Intact Insurance, Western Division
“With passion and experience in sport, Russell is the ideal person to work with WinSport Canada’s Sport Department. His knowledge has resulted in the ability to develop and facilitate initiatives that enable us to continue to host world-class winter sporting events at WinSport Canada’s Canada Olympic Park. His invaluable assistance and contacts have helped us to maximize the funding opportunities available to the National Sport Organizations for World Cup events in Calgary and the Bow Corridor.”
Bill France
Vice President, Sport, WinSport Canada (Formerly Calgary Olympic Development Association)
"There are a lot of agencies and marketing groups using the same ideas. Agenda is not one of them. Recent examples would include figuring out the contest rules for a very cool user-generated content sport property, charitable receipt eligibility for a nationwide sport member's initiative to improve the game, an educational initiative requiring an extensive lobbying effort, and assisting them to demonstrate their skill in finding the perfect Olympic athlete to deliver on a corporate objective."
Jolan Storch
Partner, Macleod Dixon LLP
“We have been working with Agenda on different projects for years and I have found them to show tremendous understanding of our needs and our business. They are very good at listening first then putting together an action plan to achieve our goals. Their success rate is astounding; I would highly recommend their services.”
Michael Watson
Committee Chair, Burton Canadian Open Community Advisory
Director of Sales, WinSport Canada
"Russell Reimer was instrumental in working with Travel Alberta and TransRockies to drive destination branding through effect event communications. Russell and the Agenda team understand the power of destination marketing, and how to deliver strong destination brand messaging in an effective and authentic way."
Aaron McConnell
Event Director, TransRockies Inc.
"As volunteer Vice Chair of Marketing and Communication for the Organizing Committee Calgary, Russell Reimer has been a tremendous addition to our team. His creativity and vision have not only contributed to the overall success of the World Cups and World Championships that we have produced, but have also played a role in increasing the profile of the sport of speed skating. Russ’s passion for sport is obvious through his contribution to this volunteer organization."
Alice Humeny
Chair - Organizing Committee Calgary

